Adam W. Hebert

Adam’s intrest in the art of transformation began at a young age, polishing rocks found by his classmates on the playground. The process of turning rough rocks into smooth polished stones peaked his curiosity. Soon, he was charging anywhere from 10¢ to $1.00 per rock, depending on the size and effort required. While he doesn't recall what he bought with his first earnings, he has never forgotten the sense of satisfaction and accomplishment it brought him. Adam's entrepreneurial spirit continued to flourish in his youth as he ventured into selling pogs, crazy bones, magic cards, Pokemon cards, beanie babies, and more. The thrill of financial independence was as addictive as the candy he often bought with his earnings.

In his early twenties, Adam decided to take his passion for food and hospitality to the next level. Armed with years of industry experience working for Michelin Star chefs and restaurateurs, he wrote a business plan and pitched his idea to anyone willing to listen. Securing $1.3 million in investment capital, he poured his heart and soul into bringing his vision of a German fine dining restaurant to life. It was an exhilarating and challenging journey. Looking back, Adam realizes he was undercapitalized, overconfident, and fairly immature. He took every criticism personally and fought tirelessly to keep the business operational, his staff employed, and pay back investors.

After five years of breaking even, working 80-90 hours a week, and getting little sleep, Adam felt lost and defeated. Seeking motivation, he started working with a coach, hoping it would help turn his business profitable. What he discovered through coaching was life-changing. It transformed his outlook and direction in business and his everyday life.

Adam exited the company in early 2019 and took some time for himself. He picked up consulting gigs here and there but mostly traveled and explored. During this time, he bounced around the country snow skiing, waterskiing, rock climbing, and backpacking with some of the most accomplished individuals in those sports. Immersed in a world of ultra-high-performance athletes, his curiosity about people seeking greatness grew insatiable.

Turning again to coaching, Adam found his purpose in supporting others in dreaming big, setting goals, implementing strategies, and achieving success. He founded Coach2o to bring his passion for that purpose to a broader audience. At Coach2o, he strives to provide professionalism, empathy, empowerment, inspiration, courage, confidence, and curiosity in every session. Adam is committed to confidentiality, dedicated to accountability, and open to understanding every perspective.

If you’re curious about how working with Coach2o could benefit you or your organization, please don't hesitate to reach out.